博报堂集团荣获D&AD2019的5项奖项

2019年8月22日
  • 新闻
  • 奖励

博报堂集团在D&AD 2019上,荣获黄铅笔奖1项、石墨铅笔奖1项、木铅笔奖3项,特此通知。

D&AD奖创立于1962年,是英国最具权威的广告奖,今年在35个类别进行角逐。

 

获奖结果如下:
※在奖项设置上,由高到低划分为、黄铅笔奖、石墨铅笔奖和木铅笔奖,分别代表、金奖、银奖和铜奖。

 

Yellow Pencil / 黄铅笔奖

● Branding: Brand Expression in Print
Advertiser: Nissin Foods Holding Co., Ltd.
Title: The 60-year History of Nissin Foods
Agency: Hakuhodo Product’s Inc.

 

Graphite Pencil / 石墨铅笔奖

● Experiential: Community Experience
Advertiser: Save Street Child Sidoarjo
Title: Clever Cash
Agency: PT Hakuhodo Indonesia

 

Wood Pencil / 木铅笔奖

● Photography: Still Life & Studio
Advertiser: Yamada Katsura Co., Ltd.
Title: Katsura Waves
Agency: Hakuhodo Inc./Hakuhodo Product’s Inc.

● Photography: Still Life & Studio
Advertiser: Asahi Breweries Inc.
Title: Secret Book of Soy Sauce
Agency: Hakuhodo Inc./Hakuhodo Product’s Inc.

● Creativity for Good: Advertising/Brand
Advertiser: AIG Japan Holdings
Title: Pride Jersey
Agency: TBWA\HAKUHODO

 

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